Women are an integral part of our industry with involvement at every level. International women’s day held each year on 8th March is the perfect time to reflect on what an incredible contribution women make to this dynamic industry.

Women leaders in New Zealand’s hospitality sector have been instrumental in shaping the industry’s reputation for innovation and excellence. Their approach to leadership, often characterized by collaborative and inclusive decision-making, has led to higher employee satisfaction and customer service standards.

The relentless pulse of this sector demands not just resilience but a blend of empathy, creativity, and an unwavering commitment to service—qualities where women have historically shone. Yet, alongside these opportunities, they face hurdles that test their mettle in unique ways.

We do hear the same feedback from women in our industry. One of the most pressing challenges is achieving a harmonious work-life balance and this can happen in any industry but is imperative to wellness and your overall health.

Yet, amid these challenges, women in hospitality continue to carve out spaces for excellence and innovation. Their inherent strengths, such as empathy, a keen eye for detail, and exceptional communication skills, are invaluable assets that enhance guest experiences and operational efficiency. By leveraging these strengths, women can not only navigate but also redefine their roles within the industry.

As we reflect on these challenges and opportunities, especially around significant milestones like International Women’s Day on March 8th, here are a few tips that can help advance women into senior roles in your business:

1. Offer Mentorship

2. Promote from within where possible

4. Build a flexible work culture

3. Encourage networking and connection

5. Encourage work life balance

6. Offer recognition and reward

7. Have a clear career pathway

8. Set clear and measurable targets

9. Encourage participation in decision making

10. Maintain an in inclusive workplace

As the hospitality sector evolves, so too does the narrative around women’s participation in it. While the journey is fraught with challenges, it’s also ripe with opportunities. By acknowledging and addressing the unique hurdles women face, the industry can unlock its full potential, benefiting from the breadth of talent and perspectives that women bring to the forefront.